{"id":2579,"date":"2023-07-03T11:18:09","date_gmt":"2023-07-03T11:18:09","guid":{"rendered":"https:\/\/beratung.vamtam.com\/?page_id=2579"},"modified":"2024-07-01T22:52:46","modified_gmt":"2024-07-01T20:52:46","slug":"vincent-prou","status":"publish","type":"page","link":"https:\/\/power.of.digital\/adnatus\/our-people\/vincent-prou\/","title":{"rendered":"Vincent Prou"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2579\" class=\"elementor elementor-2579\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-16ba9c16 elementor-reverse-mobile elementor-reverse-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"16ba9c16\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-411ac707\" data-id=\"411ac707\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-32315d3 elementor-align-left elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"32315d3\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/power.of.digital\/adnatus\/wp-content\/plugins\/elementor\/assets\/css\/widget-icon-list.min.css\">\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"ad ad-adnatus-union\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Expertise<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e5d7b4b elementor-position-right elementor-mobile-position-right elementor-view-default elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"e5d7b4b\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/power.of.digital\/adnatus\/wp-content\/plugins\/elementor\/assets\/css\/widget-icon-box.min.css\">\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/power.of.digital\/adnatus\/solution\/market-research-and-analysis\/\" class=\"elementor-icon elementor-animation-\" tabindex=\"-1\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-arrow-right-list\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/power.of.digital\/adnatus\/solution\/market-research-and-analysis\/\" >\n\t\t\t\t\t\t\tUnderstanding the challenges of the sector\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tOur experience allows us to grasp the challenges of a sector and to instinctively propose a strategy that aligns with the constraints of the companies.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a7e67d elementor-position-right elementor-mobile-position-right elementor-view-default elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"6a7e67d\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/power.of.digital\/adnatus\/solution\/media-strategy\/\" class=\"elementor-icon elementor-animation-\" tabindex=\"-1\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-arrow-right-list\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/power.of.digital\/adnatus\/solution\/media-strategy\/\" >\n\t\t\t\t\t\t\tA wide selection of media channels\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tEach sector has its preferred media channels. It is essential to reach the right audience on the right media platform.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b56a179 elementor-position-right elementor-mobile-position-right elementor-view-default elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"b56a179\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/power.of.digital\/adnatus\/solution\/campagne-management-reporting\/\" class=\"elementor-icon elementor-animation-\" tabindex=\"-1\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-arrow-right-list\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/power.of.digital\/adnatus\/solution\/campagne-management-reporting\/\" >\n\t\t\t\t\t\t\tData-driven campaign management\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tWe manage engagement campaigns by following a proven methodology that leverages data as a decision-making tool.\u200b\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-548f1361\" data-id=\"548f1361\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-688d6743 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"688d6743\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-71c07ecb\" data-id=\"71c07ecb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f4781b3 elementor-align-left elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"1f4781b3\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"ad ad-adnatus-union\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">About Vincent Prou<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19e3f95b elementor-widget elementor-widget-text-editor\" data-id=\"19e3f95b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 26-06-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\tPrior founding Adnatus, Vincent Prou has built a robust career in digital marketing and advertising, marked by significant achievements and leadership roles. He has had extensive experiences at multiple steps of the advertising value chain : from advertiser, agency, publisher or building ad tech. He successfully lead growth at Gamned bringing the company from a publishing website company to being one of the leading trading desk in Europe. He opened the Swiss office in 2014 and experienced working with over 550 advertisers in Switzerland and the rest of world.\n<br \/><br \/>\nInitially Vincent founded AdNatus in April 2019, a company dedicated at first to making digital advertising accessible to small and medium-sized enterprises (SMEs) and addressing local retail challenges. His entrepreneurial spirit led to the creation of a turnkey solution for digital advertising tailored to the needs of all business sizes with Adnatus media solution with a focus on engagement, bridging the gap between branding and performance campaigns.\n<br \/><br \/>\nFrom January 2014 to October 2018, Vincent was the Ad Operations Director at Gamned! Here, he built a formidable operations team of 15 adops employees, including a trading floor and an account management team. His efforts were pivotal in optimizing and scaling media trading operations, and deliver quality services.\n<br \/><br \/>\nVincent also held the role of Media Director at Makazi from January 2010 to December 2013 in Marseille, where he managed large advertiser accounts, focusing on client relationships and media trading. Earlier in his career, he served as an Acquisition Director, where he successfully built and managed an acquisition team, optimized media buying, and performance campaigns for notable clients.\n<br \/><br \/>\nVincent&rsquo;s educational background includes a Master of Science (MS) in Marketing and Supply Chain from Northeastern University in Boston, completed in 2008. He is also Meta, Google and AppNexus certified, further demonstrating his expertise in the field.\n<br \/><br \/>\nWith over a decade of experience in digital advertising, Vincent Prou is dedicated to making digital advertising accessible to all, leveraging his deep knowledge in digital marketing landscape and growth hacking to drive high ROI campaigns and support businesses in their digital transformation.\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe8b69b elementor-grid-4 e-grid-align-left elementor-shape-rounded elementor-widget elementor-widget-social-icons\" data-id=\"fe8b69b\" data-element_type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 26-06-2024 *\/\n.elementor-widget-social-icons.elementor-grid-0 .elementor-widget-container,.elementor-widget-social-icons.elementor-grid-mobile-0 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.elementor-icon.elementor-social-icon{border-radius:10%}.elementor-shape-circle .elementor-icon.elementor-social-icon{border-radius:50%}<\/style>\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-linkedin-in elementor-repeater-item-7e9792e\" href=\"https:\/\/www.linkedin.com\/in\/vincent-prou-13836110\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Linkedin-in<\/span>\n\t\t\t\t\t\t<i class=\"fab fa-linkedin-in\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-envelope elementor-repeater-item-53bb7e8\" href=\"mailto:vincent@adnatus.com?subject=Hello\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Envelope<\/span>\n\t\t\t\t\t\t<i class=\"fas fa-envelope\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Chief Executive Officer<\/p>\n","protected":false},"author":1,"featured_media":988392,"parent":899,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2579","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/power.of.digital\/adnatus\/wp-json\/wp\/v2\/pages\/2579","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/power.of.digital\/adnatus\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/power.of.digital\/adnatus\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/power.of.digital\/adnatus\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/power.of.digital\/adnatus\/wp-json\/wp\/v2\/comments?post=2579"}],"version-history":[{"count":26,"href":"https:\/\/power.of.digital\/adnatus\/wp-json\/wp\/v2\/pages\/2579\/revisions"}],"predecessor-version":[{"id":988707,"href":"https:\/\/power.of.digital\/adnatus\/wp-json\/wp\/v2\/pages\/2579\/revisions\/988707"}],"up":[{"embeddable":true,"href":"https:\/\/power.of.digital\/adnatus\/wp-json\/wp\/v2\/pages\/899"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/power.of.digital\/adnatus\/wp-json\/wp\/v2\/media\/988392"}],"wp:attachment":[{"href":"https:\/\/power.of.digital\/adnatus\/wp-json\/wp\/v2\/media?parent=2579"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}